The committees of the Ferndale DDA are essential to the economic redevelopment of the district and were established in Downtown Ferndale in accordance with the National Main Street Program and its Four Point Approach. Each committee tackles components essential to a thriving downtown including Promotions, Organization, Design and Business Development. In Downtown Ferndale, the DDA added a fifth committee to address a dire issue — Parking.
Each committee is populated by dedicated volunteers who may bring a specific expertise to a situation — or better yet — passion to improve their downtown. By first establishing goals & objectives, each committee then develops a work plan and a timeline to accomplish tasks. This kind of organizational structure empowers stakeholders and encourages input at every level — from business owners to residents to neighbors.
Each committee meets monthly, regularly assessing its progress and needs. To see what each committee is working on, please click on the link. If you like what you see, be sure to volunteer — just fill out the form, join the fun and discover that you can be the difference in your hometown Downtown. To read more about volunteering with the DDA, please check out Downtown Ferndale’s Volunteer Handbook. Then, fill our and submit the Committee Application Form.
Committees and their work in Downtown Ferndale are:
Biz Dev works toward strengthening downtown’s economic base while finding ways to expand it to meet new opportunities for development. The group looks at ways to improve retail mix, build a stronger tax base, and create a stable role for the downtown as a major component of the community’s economic health. The BizDev Committee meets the 1st Wednesday of the month at 5:00 pm at the DDA Office, 300 E. Nine Mile Rd., lower level
The Design Committee works toward enhancing the physical appearance of downtown by capitalizing on its assets and heritage. Rehabilitating historic buildings, encouraging sensitive new construction, developing design management systems, and long term planning fall under Design. The Design Committee meets the 1st Tuesday of the month at 6 pm at the DDA Office, 300 E. Nine Mile Rd., lower level
The Organization Committee is charged with building consensus and cooperation among the many groups and individuals who have a role in the revitalization process. They work to market the DDA and its goals to the community and recruit new volunteers and members. The Organization Committee is currently on hiatus.
The Parking Committee, currently on hiatus, was initially charged with the job of improving and refining the City of Ferndale’s parking system to better service Downtown Ferndale’s businesses and consumers to provide ample, geographically desirable and affordable parking for ALL downtown users.
The Promotions Committee markets downtown’s assets to customers, potential investors, new businesses, local citizens and visitors is the main role of this committee. This group also works to market the downtown as a “fun” and exciting place to visit and shop through annual events and retail promotions. The Promotions Committee meets the 4th Tuesday of each month at 5 pm at the DDA Office, 300 E. Nine Mile Rd., lower level